A NEW 'MOTION' ... A new kind of fitness studio aimed at loosening up your muscles between workouts is preparing to open at Town & Country Village. Motion Stretch Studio offers assisted, one-on-one stretching sessions with a private coach. The goal is to help clients improve their range of motion, increase flexibility, rid themselves of general aches and pains and rejuvenate their bodies. Founder Jamie Weeks — CEO of Honors Holdings, which owns and operates Orangetheory fitness studios across the nation — told Atlantan Magazine last fall that he felt like something was missing from his fitness routine. "I wanted a place where I could go and get stretched; massages weren't doing it, and I was too intimidated to do yoga. So two of my friends and I came up with our own concept," he said. According to the company's website, the studio's sessions can help increase a person's flexibility and recovery time, regardless of their fitness level. Since its founding in 2017, the Georgia-based studio has opened about nine sites in Texas and southern California and is preparing to expand into Florida, New Jersey, Washington and South Carolina, according to the company's website. The Town & Country location will be the first in Northern California.— L.T.
FAREWELL, YOGURTLAND ... One local frozen yogurt shop is no more. Yogurtland in downtown Palo Alto closed in early December, the company's customer relations department confirmed. The company was unable to provide further information about the location, which was a franchise. Yogurtland had offered self-serve frozen yogurt at 494 University Ave. since 2011. It's unclear whether the closure is related to the ongoing effort to convert the President Hotel Apartments, which housed Yogurtland and other retailers on the ground floor, into a luxury hotel. The new owner's recently submitted application for the hotel conversion calls for preserving existing ground-floor retail and creating a hotel lobby and a lounge in the existing apartment lobby and vacant retail spaces. — E.K.
Compiled by the Weekly staff; this week written by Elena Kadvany and Linda Taaffe. Got leads on interesting and news-worthy retail developments? The Weekly will check them out. Email email@example.com.
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