By Paul Losch
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About this blog: I was a "corporate brat" growing up and lived in different parts of the country, ending in Houston, Texas for high school. After attending college at UC Davis, and getting an MBA at Harvard, I embarked on a marketing career, mai... (More)
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Public Media Pledge Time!
Uploaded: May 10, 2013
I am a National Public Radio junkie. I don't watch TV, and when I do, it tends to be more along the lines of PBS than Dancing With The Stars.
We are in Pledge time right now on the local radio side. Like the street work that has taken place in my neighborhood in recent months, I understand its importance and tolerate it, knowing it will mercifully end after a couple of weeks.
For me, the most annoying part of pledge drives are the "closers" in the prime time hours at the start and the end of the day. I have no doubt that KQED strategically does this. A couple semi-obnoxious personalities who go on and on about the same thing over and over again. Pledge now and get these closers off the air ASAP is the subliminal message.
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